Mountain Weekly News ~
Burton Snowboards has announced a new outerwear line inspired by Disney. According to a press release we received from Burton “The new Disney Frozen collection by Burton features jackets, snow pants, a one-piece snowsuit and layering pieces to keep girls warm even on days as cold as in the Kingdom of Arendelle”.
Now we can’t argue that this gear ain’t cute, however is this Burton’s market? Everyone knows it’s all about the youth these days so maybe Jake and Donna are gaining fans from the ground up.
This actually might be some of the most techi outerwear coming from Disney ever, as the Burton Disney Frozen outerwear features toasty Thermacore™ insulation and Durashell™ waterproofing with Aquapel™. The Burton Tech Tee shown below offers up UPF 50+ Rating and a “NEW Enhanced Stink-Proof Finish”.
Along with Burton, Anon is jumping on the Disney train to create the Disney Frozen by anon. Tracker goggle and Rime helmet.
I wish today was actually April 1st, just sayin’.. Come on Burton
The post Burton Snowboards Disney Collection appeared first on Mountain Weekly News by Mike Hardaker.